Happy Holidays!

From all of us at BISON studio.... we'd like to say thanks for a great year, and all the best for a lovely holiday and of course, a wonderful 2007!

Looking forward to another exciting year ahead!

It's snowing this Christmas in Melbourne!

Who would have thought it possible? From bushfires burning across the state to heavy showers, hail and thunder! There was even talk all week of snow in the alpine region.

Choosing our Christmas theme this year we must have had some sort of unusual synchronicity with Mother Nature choosing a winter Christmas theme, captured in Austria last year. Premonition perhaps? Oliver seems to have had an impressionable warning of this freak future event.

"Premonitions... a vague feeling of disquiet suggesting impending disaster to actual visual or auditory hallucinations. Premonition is sometimes referred to as a "gut-level" feeling. The sensation tends to occur prior to disasters ... and other traumatic and emotionally charged events."

Checking the snow cams up at Mt. Buller, it appears that snow is falling on the summit! It's currently -3.0 degrees C with snow showers. A white Christmas - who would have thought?

And the winners are...

What a great fortnight it's been!

With the release of our Top 10 architecture folio for 2006 (see a few posted on this blog), to the publishing of a great article in the Australian Anthill magazine (check it out), to our DVD's being projected onto 20 metre warehouse walls, at would could have been one of the best secret party's summer will see... we're all reeling at what pushing a few creative boundaries does for our growth.

There's nothing better than standing back, and watching our audience interact with the work we produce.

We got quite a surprise as we watched party goer's reaction to the DVD which shone across the warehouse walls...

Who would have thought that someone would lie in front of the train tracks in our railyard photo? Or kissed the cuddly koala image close up? Or stare amazed at the mountainscape folio from St. Anton.

We just stood back and thought, this is why we love our work...

Retail explodes!

As retail sales explode over the Christmas period, we're struggling to keep up with all of the admin, delivery, point of sale, invoicing... not that we're complaining!

It seems that we underestimated the potential for sales of the DVD's in the retails sector and appear to be moving more into that sector.

Thanks to all of those useful tips from our retail store managers... Our brand (and product sales) seem to strengthen weekly due to their know how, tips and tricks. Gay's advice at Best of Souvenirs (Fed Square) has been instrumental in the not only the design and marketing of the new series, but also now also for our point of sale.

Oliver seems to have another talent we weren't fully aware of... graphic design, specifically poster design for POS, in addition to the packaging itself!

We discovered that successfully creating a prominently visible brand identity, including distinctive packaging size/shape/colours and signage that simply and powerfully communicates our brand is vital.
We're looking forward to the day that we can create our own retail outlets so that we can develop and control a superior point of purchase experience :)